Urquharts Opticians
The Project
Urquharts approached us to design a new user experience for their customers. Working closely with their in-house marketing department we created a functional and informative web presence that has a maximum brand impact.
We used unique third party lifestyle images to complement their unique eyewear collections. By commissioning a master in photography we were able to showcase their fashion-forward collections, local stores and attentive staff members.
Service
Asset CreationBrand CampaignsWebsite DesignUX Design
A Different Perspective.
We are in the process of redesigning Urquhart’s internal brand collateral, transforming the company into a modern lifestyle brand that conforms to their new online customer experience. We are achieving this by using our creative prowess, a new graphic system and a selection of Urquhart’s own brand imagery along with accompanying third party brand photography.
“AD&CO work with us as we continue to reposition our brand. Our design work has become more consistent and, most importantly, differentiates us from others in our industry. Andy has very strong attention to detail and not only that, he always brings ideas to the table.
We have found AD&CO to be very responsive and wouldn’t hesitate to recommend them.”
Peter Telfer
Business Partner / Urquhart Opticians
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