Novella Learning

Novella Learning is a structured learning and development consultancy helping growing organisations build capability at scale, without the need for a full in-house L&D department. Having previously worked with the team under their former identity, On Track Learning, we already had a solid understanding of what they were about and where they were headed. When they came to us to support their rebrand and launch a new digital presence under the Novella Learning name, it felt like a natural next step in an already strong working relationship.

The new brand needed to feel professional and assured while holding onto the energy and warmth that defines their approach to learning. We developed a vibrant three-colour palette of cobalt blue, magenta, and teal, giving the brand real presence and flexibility across digital and print. Clean iconography was used throughout to bring clarity and structure to the content, supporting the visual identity without overcomplicating it.

The website was designed and built to clearly communicate Novella’s platform, frameworks, and bespoke build offering, guiding visitors through their structured approach to learning and development with confidence. Strong photography, a bold typographic style, and curved layout details give the site a contemporary feel that reflects the ambition behind the rebrand. The mobile experience is seamless, with clean navigation and consistent performance across all devices.

Novella Learning now has a brand and website that properly reflects who they are, and a platform they can grow with.